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Would dialing 5683 make you feel more loving?

Eric Barker
March 22, 2011

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When people perform actions, effects associated with the actions are activated mentally, even if those effects are not apparent. This study tested whether sequences of simulations of virtual action effects can be integrated into a meaning of their own. Cell phones were used to test this hypothesis because pressing a key on a phone is habitually associated with both digits (dialing numbers) and letters (typing text messages). In Experiment 1, dialing digit sequences induced the meaning of words that share the same key sequence (e.g., 5683, LOVE). This occurred even though the letters were not labeled on the keypad, and participants were not aware of the digit-letter correspondences. In Experiment 2, subjects preferred dialing numbers implying positive words (e.g., 37326, DREAM) over dialing numbers implying negative words (e.g., 75463, SLIME). In Experiment 3, subjects preferred companies with phone numbers implying a company-related word (e.g., LOVE for a dating agency, CORPSE for a mortician) compared with companies with phone numbers implying a company-unrelated word.

Source: “I 5683 You, Dialing Phone Numbers on Cell Phones Activates Key-Concordant Concepts” from Psychological Science

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TheRedArchive is an archive of Red Pill content, including various subreddits and blogs. This post has been archived from the blog bakadesuyo.

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Post Information
Title Would dialing 5683 make you feel more loving?
Author Eric Barker
Date March 22, 2011 9:11 AM UTC (13 years ago)
Blog bakadesuyo
Archive Link https://theredarchive.com/blog/bakadesuyo/would-dialing-5683-make-you-feel-more-loving.16050
https://theredarchive.com/blog/16050
Original Link https://www.bakadesuyo.com/2011/03/would-dialing-5683-make-you-feel-more-loving/
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