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Is weight loss as easy as changing the order of items on a menu?

Eric Barker
August 26, 2011

“Very small but cumulated decreases in food intake may be sufficient to have significant effects, even erasing obesity over a period of years” (Rozin et al., 2011). In two studies, one a lab study and the other a real-world study, we examine the effect of manipulating the position of different foods on a restaurant menu. Items placed at the beginning or the end of the list of their category options were up to twice as popular as when they were placed in the center of the list. Given this effect, placing healthier menu items at the top or bottom of item lists and less healthy ones in their center (e.g., sugared drinks vs. calorie-free drinks) should result in some increase in favor of healthier food choices.

Source: “Nudge to nobesity II: Menu positions influence food orders” from Judgment and Decision Making.

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Post Information
Title Is weight loss as easy as changing the order of items on a menu?
Author Eric Barker
Date August 26, 2011 5:11 PM UTC (12 years ago)
Blog bakadesuyo
Archive Link https://theredarchive.com/blog/bakadesuyo/is-weight-loss-as-easy-as-changing-the-order-of.15366
https://theredarchive.com/blog/15366
Original Link https://www.bakadesuyo.com/2011/08/is-weight-loss-as-easy-as-changing-the-order/
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