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Another quick and easy way to improve your persuasion skills:

Eric Barker
March 20, 2011

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The effect of touch on compliance to a request has traditionally been tested with small solicitation (answer to a small questionnaire, give a dime to a confederate ….). In our experiment a larger request was evaluated. Passersby, 53 men and 67 women, were asked by two confederates to look after a large and very excited dog for 10 minutes because each wanted to go into a pharmacy where animals were prohibited. In half of the cases, subjects were touched during the request. Analysis showed that, when touched, 55% of the subjects agreed with the request whereas 35% only in the no-touch control condition agreed. This finding indicates that touch was positively associated with the subjects’ compliance (p<.03).

Source: “An evaluation of touch on a large request: a field setting.” from Psychol Rep. 2002 Feb;90(1):267-9.

Hat Tip: NCBI ROFL

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Post Information
Title Another quick and easy way to improve your persuasion skills:
Author Eric Barker
Date March 20, 2011 10:49 AM UTC (13 years ago)
Blog bakadesuyo
Archive Link https://theredarchive.com/blog/bakadesuyo/another-quick-and-easy-way-to-improve-your.16058
https://theredarchive.com/blog/16058
Original Link https://www.bakadesuyo.com/2011/03/another-quick-and-easy-way-to-improve-your-pe/
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