I attended a conference about a year ago where one of the presenters was this feminista chick talking about how to make your business appealing to women. Some of the stuff she was saying was really out there in that she painted most businesses as ‘inferior’ because they did not go out of their way to become female friendly. Despite the fact that her strong feminist slant was semi-obnoxious to the audience (primarily men), there were some nuggets of wisdom in there.
One of those was that for women, intuitive perceptions are by-and-large women’s primary basis for making judgments about everything, whereas men will use information to make judgments. If the public bathroom in your office is anything less than sanitary & comfortable, a woman will use that as a gauge for the success of your entire business over actual financial data. In that same regard, she’ll use testimonials (social proof) from other women over any proof-based demonstrations of success you have. Obviously these are generalizations, but they underscore the point that there are fundamental differences in the way the two sexes perceive the world around them.
Bear in mind that the ability for the everyman to create the illusion of success has only been around for the last 100 years or so. The advent of protracted consumer debt has created the ability for people to acquire material possessions which allow them to feign success and status. For a 21st century example, look no further than social networking – the ultimate way to craft a perception of status which may not be at all aligned with reality. Yet, facts are trumped by facades in female psychology, and it’s nothing to fault women for. It’s simply how they’re wired.
I think what we can learn from awareness of this reality is that part of our role as men, in the role of leader in relations with women, is to control the facade. Keeping her interest level peaked is a function of her consistently being able to see and bask in your success as a man. It costs money and it costs time to deliberately focus on one’s image, especially if you are content with a low-complexity lifestyle, which I think describes most men’s inclination were it not for the mating game (i.e. society’s expectations, driven by the feminine).
It’s a scary thought to consider how easy it is to sway the hearts and minds of most women simply with imagery over substance. It’s manipulation of the image which makes even flat broke women work themselves into a rabid frenzy over $200 purses. Successful politicians and marketers have become masters of working this psychology. If there was any wonder left as to why women are the primary consumers in western culture, look no further than the power that perception plays in women’s decision making processes.
The Strata of Perception
In past posts I’ve emphasized the idea that women may claim to want truthfulness, but they absolutely do not want full disclosure.
Right about now I’m sure there are readers thinking “This is some really stupid shit, what you’re saying is I have to manage my ‘facade’ indefinitely and never let the fantasy perception drop? I can’t possibly be expected to ‘play a role’ all the time! When can I Just Be Myself and be comfortable in knowing she’s into me for me?”
The short answer to this is yes, you must never let your guard down; her emotionally associative perceptual interpretations will ALWAYS be an influencing factor in assessing your hypergamous worth for her. However, the practical answer is maintaining that perception becomes increasingly easier to do as you build upon prior perceptions, and legitimately owning those perceptions as part of your personality.
Whether you’re Game-aware or not, every girl you engage with, whether a plate to spin or a monogamous potential mate, your role, your character, has all been crafted by the gestalt sum of the perceptions she’s built around you. Even from before the moment you approached her with romantic interest you’ve been progressively layered with her emotionally associative perceptions. Perhaps by friends, maybe social proof, or even pre-conditioned expectations (for better or worse) that she cast you into, your personality to her is the sum total of a strata of emotional perception. Later into an LTR (or even a fuck buddy situation) this perception becomes more solidified.
The difficulty most men have with using this perception dynamic to their benefit is based upon their failure to grasp how women cognitively differ from men. It seems patently disingenuous for a man to manipulate a woman’s perception of him to his advantage when he’s been socially convinced that women are rational agents needing factual information upon which to base their personal decisions, and are aware of their emotional impulsivity and therefor controlling of it. This is the equalist tripping stone, men’s acculturation has taught the average guy that women are cognitive equals to men.
The tragic part of this situation is that men are, passively or actively, always making attempts to influence that feminine emotional perception to better facilitate some kind of harmony between themselves and women. When a married guy tells me his wife has no respect for him the root of that condition lies in an inconsistency of perception on his part.
“Man, everything was so good in the beginning, but then I went Beta on her, got needy, got ONEitis and she left me for the stud at the custom motorcycles chop shop.” Again, perceptional inconguencies with priorly established perceptions, and then modified by external novel emotionally associative perceptions.
