This is one of my most favourite and, in my opinion, also fundamental puzzle pieces to figure out how this world is actually running and that it's running on a pretty different engine than you have been taught all your life. You might also get a sense afterwards for why the feminist's agenda is still being pushed although it seems to absolutely make no sense and is already rendered obsolete, at least to a sane mind.
The documentary describes the impact of Freud's theories on the perception of the human mind, and the ways public relations agencies and politicians have used this during the last 100 years for their engineering of consent. Among the main characters are Freud himself and his nephew Edward Bernays, who was the first to use psychological techniques in advertising. He is often seen as the father of the public relations industry.
http://topdocumentaryfilms.com/the-century-of-the-self/
The rabbit hole doesn't end here. In fact it goes much much deeper.
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