Imagine one of your friends calls you and says “my friends and I are gonna go on a bar crawl tonight. Come join.” So you meet your friend and his friends at a bar. At the beginning, one of his friends (we’ll call him Jeff) announces that he will choose the bars the group goes to, that he will choose what everybody drinks, and that he will decide when to switch bars. If somebody is talking to somebody they know at a bar and Jeff wants to leave, he just leaves without thinking of his friend. If anybody complains Jeff ignores them and if they keep complaining Jeff goes home. Any time anybody says anything to him, Jeff teases them or answers in a tone of “I don’t give a fuck.” The whole time Jeff acts like you are lucky to even talk to him. He then ignores the group for large portions of the crawl. At the end of the night you have no idea if Jeff likes you or cares about you at all.

What would you think? Probably, Jeff is a douche.

You’d be right – Jeff IS a douche – IN THE WORLD OF GUYS. But girls are attracted to guys like Jeff.

Why would girls like a douchebag like Jeff? Because Jeff acts POWERFUL. He acts like somebody with power would. He does whatever he wants and he doesn’t care what anybody thinks. He makes it clear that he is the boss of the group and everybody else will follow him. There is a clear power hierarchy and you are beneath him. You are not his equal and actually you are lucky to even be there.

EDIT: (I'm adding this paragraph to respond to some comments). Of course, Jeff isn't ACTUALLY powerful. He is acting like a jerk. A real confident, powerful guy wouldn't treat people like that. But women's attraction to powerful men isn't a rational thing but rather an irrational impulse they can't control. If you try to rationalize women's hypergamy into something that makes sense you're gonna have a bad time.

Imagine Jeff was a celebrity like Jay-Z and your friend calls you and says “I know this is crazy, but I somehow got invited to a bar crawl with Jay-Z and his friends. Come join!!” If you went and Jay-Z acted like Jeff you wouldn’t even be mad, you would just say “hey that’s how I would expect Jay-Z to act. He’s Jay-Z.” Because Jay-Z is powerful.

Why do guys hate people like Jeff? Guys hate people like Jeff because guys are wired to want to become powerful themselves, so when they see somebody act like Jeff they feel challenged. Even if you didn’t care what bars the group went to, or when you switched bars, or any of that stuff, you would still think Jeff was a douche, because at your deepest subconscious level you could feel that Jeff was trying to be the alpha of the pack and your own instincts would make you fight that. Even if Jay-Z acted like that, you wouldn’t be impressed because your subconscious would be yelling at you that he’s just another guy and you need to fight him for alpha status. Because men all want alpha status, they evolved emotions and routines where they act “nice” to each other to keep the peace. So when you are out with your friends, you ask everybody where they want to go, you listen to people’s opinions, you act “nice,” etc… That way, everybody’s alpha dog status evens out and there is no conflict.

Women are different. Women want to feel powerful, but they can’t do it through themselves, so they need to vicariously feel powerful through a man. And of course, they need to find the most powerful man possible, who will transfer some of their power to the woman. That’s why women love to follow their man’s careers and victories and stuff: they can’t do that stuff on their own (because they are physically weaker and emotionally more prone to anxiety). Women don’t feel threatened by Jeff: they want to be WITH Jeff, rather than BE Jeff. They just don’t want Jeff to be an asshole to them or reject them. Men don’t care about being WITH Jeff, because they can be powerful themselves.

Here is an analogy:

Imagine if all human beings need a chemical called Vitamin W to survive. Vitamin W is analogous to power. Now imagine if only men’s bodies made this chemical and women’s bodies didn’t. Now imagine if the only way women could get this chemical is by biting guy’s necks and sucking some Vitamin W into their mouths. All women would, therefore, need to find some guy they could constantly bite to get some Vitamin W.

How would guys feel about Vitamin W? Well, they wouldn’t care or think about it because their bodies naturally made it. Hell, they might not even know what it was. There are a lot of chemicals your body makes that you don’t even know about because you have never been deficient. Men would think about other shit in relationships with women – attractiveness, personality, etc…

How would women feel about Vitamin W? They don’t know about it either, but they do have this irrestitible urge to constantly bite men’s necks. They get a short feeling of pleasure which quickly goes away when their Vitamin W runs out. So when women are around guys they are bite their necks to suck out some Vitamin W. Guys don’t even know what Vitamin W is or that women are deficient so they don’t understand what women are doing. All they know is that women are trying to constantly bite them and it is annoying. This is analogous to power – men don’t think about it because they have it. Meanwhile, women are constantly “shit testing” guys to get a little of their power. A shit test is just a statement by a woman where she tries to exert power over a guy – and the way a guy successfully responds is by making it clear that “no, the power stays with me.”

So women are constantly biting guys trying to get Vitamin W. One guy sees a girl he really likes and realizes she is constantly trying to bite him. So he thinks to himself “I have no idea why she wants to bite me, but I’ll let her bite me and then I’ll fuck her.” Sounds like a healthy relationship, right? WRONG.

Remember, women’s bodies don’t make Vitamin W so they need to get it constantly from an outside source. If the man lets the woman bite him whenever she wants, she will keep biting him and sucking out all his Vitamin W. She won’t reserve some for later because she doesn’t know where he will be later and she doesn’t even know what Vitamin W is or what she is doing – she just knows that it feels good to bite him. So imagine that with just one bite she will take all his Vitamin W. And then what happens? The GUY RUNS OUT OF VITAMIN W. She has sucked out his life force. And when he is done, she has to go find another guy to get her Vitamin W fix.

Worse yet, some really attractive women develop addictions to Vitamin W because men let them bite their necks whenever they want so they get a huge rush from Vitamin W, as opposed to men who always have a stable level because their bodies produce it. Worse yet, these women don’t even know they have an addiction to Vitamin W because they don’t even know what it is.

Remember, women want love. They want romance. They want candelight dinners and chick flicks and walks on the beach and conversations about their cat. Blah blah blah. But all of that is overshadowed by their insane, irresistible urge for Vitamin W. All of women’s emotions are like nothing next to their need for power. It’s like a starving man in the desert. Movies, comedy, blankets, friends, none of that matter – he just needs food. NOW.

Imagine a woman has a husband who is perfect in every way. He has a good job, he is a nice guy, etc.., etc… As their relationship progresses they become comfortable and he allows her to bite his neck whenever she wants. He doesn’t understand why she wants to, but he just thinks “girls are complicated, and I should just be a good husband. She loves me, she cooks, she cleans, etc...” She starts to lose interest in him because she has sucked all his Vitamin W out. She feels bad, but she has this irresistible urge to go fuck the homeless biker at the bar because he still has some Vitamin W. I know that sounds stupid, but that is really how women’s desire for power works.

So what is a stable relationship? One where the guy only gives his girl little trickles of Vitamin W so that she is happy but he still keeps most of his own Vitamin W. Furthermore, by not allowing women to bite his neck whenever he wants, his body can make bigger and bigger doses of Vitamin W so even a small bite will give the woman more Vitamin W than she can get by emptying out other guys. Let’s call this guy the alpha player. Alpha player gets lots of girls because he has lots of Vitamin W and he doesn’t let girls drain his reserves.

Sounds easy, right? But here is how you can fuck it up – imagine the alpha player met a girl at a bar and said to her “hey baby, women need a thing guys have called Vitamin W, but I’m not going to give it to you.” What would the girl do? Well, SHE WOULD LEAVE. If she believes what he says about Vitamin W, she’ll think “well if I need Vitamin W and he won’t give me any, I need to go get it somewhere else. This guy is a waste of time.” If she doesn’t believe him, she will just think “this guy pretends to have something I need but won’t give it to me. He is a douche.” And she leaves. Either way, she leaves. Alpha player can only attract girls if the girls that swarm to him feel like they can get some Vitamin W. This is why you never talk about Red Pill stuff and this is also why you NEVER LET THE GIRL KNOW YOU ARE KEEPING THE POWER. The moment you say something like “I’m keeping the power” the girl thinks to herself “ok, fuck you.” Her rational brain has been turned on.

Imagine your friend invites you to a bar crawl with Jay-Z and Jay-Z says to you “I just want to let you know that I’m Jay-Z and I am better than you and I am going to disrespect you this entire night.” You would think to yourself “Jay-Z is a douchebag” and leave. Because even though Jay-Z IS powerful him saying “I’m better than you” makes him look less powerful and it ruins any good feelings you would get from Jay-Z. What’s the point of hanging out with Jay-Z if he is going to be a douchebag to you?

Moral of the story: women are attracted to power, but you need to make it clear that you are going to keep your power and it is non-negotiable. But don’t let them know out.

Go to my blog: playersjourney.net