(First, let me make it clear that asking this question is absolutely not an attempt to "blame" women for anything - I'm probably a feminist - I believe in equality between genders, freedom in life and being able to be yourself regardless even if it doesn't fit in gender boxes. My reasoning to ask this question is merely to cut myself some slack and maybe try harder in improving myself.)

Hypergamy as meaning dating up in general attractiveness, not only socio-economic status.

My own experiences makes it seem like women are in general pickier then men, and rather be alone then date someone average. Could be confirmation bias though.