Open hypergamy has become more and more prevalent. An app called The League just launched a new version.

Let's have a quick look at the website http://archive.is/2WfzH

You Deserve the Best

Do you really? The vast majority of people are not the best. I guess if you're the not the best, you don't deserve a relationship.

We let you set ultra-specific preferences and only propose users who fit all of them.

Because random males shouldn't be talking to you. Don't they know they're not worth your time?

We hide your profile from friends, business contacts & coworkers – the whole office doesn't have to know you're on the prowl.

No one has to know about your branch swinging.

This is app is a bit old, but apparently they're trying to rebrand it because it got so much hate. According to an article at tech crunch, one guy was ashamed it even came out of Stanford, since it's so elitist. So now they're trying to center it around events. The creator, Amanda Bradford, said the following: "you can tell a lot about a person from their career and education — they are proxies for ambition and drive and motivation." Sounds pretty elitist to me.