The majority of the ideas promoted by The Red Pill fall into three main categories. Pretty much, if you want to consider yourself a “Red Pill Man”, these three categories summarize our “ideology”, for lack of a better word.

  1. Sexual strategy (e.g., have casual sex)
  2. Understanding women (e.g., don’t trust women)
  3. Understanding society (e.g., don’t get married)

Sexual strategy is a simple concept. Basically, this boils down to learning how to maximize the quantity and quality of sex you can have. To maximize your sexual opportunity.

Back in your pre-Red Pill days, you probably thought that the best way to do this was to make friends with a woman, grow to like each other, start dating, get serious and start having sex, get married, and live happily ever after in a sex-filled marriage. But it turns out that today, in 2019, most women are pretty darn slutty and will have sex with the right kind of men outside of relationships. There’s an entire casual sex culture operating behind the scenes.

The casual sex culture has two big effects on a man’s sexual strategy. First, if you can become a part of the casual sex culture, that is a far better way to maximize your sexual opportunity than the dating – girlfriend – wife route.

Second, because women are having their sexual needs met easily outside of relationships, they don’t want or need to date regular guys like you. When they do date a guy like you, the sex isn’t why they’re dating you – they have sex regardless of their relationship status. When they enter into a relationship with you, it’s everything about the relationship except the sex that they’re trying to add to their lives. They’ve already got sex.

This means that the best sexual strategy for a man will include casual sex. Casual sex is the best way to maximize your opportunities. While you can have some sex with a wife or girlfriend, and at some points in your life depending on other things that are going on, it may be a decent choice to have a girlfriend for awhile, the best sexual strategy is going to incorporate casual sex into your life.

If you are not good-looking or if your social skills currently suck, your sexual strategy today, right now, should include the right diet, the right gym routine, getting nice clothes and a nice haircut, and learning game. If you are not having casual sex right now, your sexual strategy should include improvements that will put you on the path to having casual sex.

If you are one of those guys who has decided to declare that casual sex is an empty pursuit and that you’re only interested in good women and an eventual family, or in no women at all because women just aren’t worth it, odds are that you’re a loser. If you are one of those rare guys who has had lots of casual sex and have the opportunity to have casual sex right now – you are good-looking, successful, your game is great, and you frequently have offers and opportunities for casual sex – but you have chosen to pursue other things, that’s fine. You do you. But if you are a guy who can’t get laid and have “decided” not to pursue the best possible sexual strategy for men, casual sex, you haven’t “decided” anything. This was decided for you by women, who have power over you. You don’t know what you’re missing or what you’re passing up. You never tasted it. You just figured that since you don’t have the opportunity anyway, you’re going to accept the decision women have made for you and call it your own decision.

The Red Pill way of Understanding Women is the main reason The Red Pill receives so much derision from people on the outside. Women are human beings, flawed like any other, and when you recognize how flawed they are and say it out loud, it sounds mean, judgmental, and bigoted.

Once you really know and understand what women are like and how they operate, it’s hard to respect them. Most Red Pill Men don’t like or trust women. Don’t get me wrong – they can be fun to hang out with and interesting human beings, in addition to fun sexual partners. But it’s tough to really and truly like a woman.

There is no such thing as a “good woman”. There is just a woman who is being good right now. Given the right incentives, a good woman becomes an okay woman or a bad woman. There is no magical checklist of traits you can vet a woman for in order to find a woman who is always a good one. They’re all a little different, but they’re still all women, and under the right conditions, all women become bad.

And like all humans, women behave in the way that they are incentivized to behave. If you are not currently a woman’s best opportunity for sex or a relationship, a woman is not obligated to stay with you eternally just because you happened to come along first. If you are not a woman’s best opportunity, the woman is going to cheat on you, dump you, or treat you badly. Different women may do different combinations of these things, but no woman is going to happily stay with a man and eagerly jump into bed with him night after night when she feels like she’s not getting her best opportunity.

And no different from any of us, for a woman, time and familiarity leads to boredom and contempt. The longer you’re with the same woman, the harder it is to remain the best opportunity in her eyes, and the more exciting a new guy seems.

On top of that, a lack of consequences is often as good as any incentive. In a world where Tinder exists, a woman can literally meet somebody from outside of her social and work circles, that she will never see again, who is more hot and more fun than the usual guys she can attract for something more serious, and have a good time. She can even do sex things she’d never do with a boyfriend. And nobody will ever know.

If a woman really wants to have sex tonight, she can have a fuck-date set up with about 15 minutes and a cell phone. Sex and attention from men is extremely abundant for any woman who’s not completely hideous. Which makes your sex and your attention fairly boring and value-less, unless there’s something special about you that makes you her best opportunity.

These conditions make the act of having sex and relationships with women something you have to qualify for. You have the burden of being good enough. Hot enough, successful enough, fun enough, interesting enough, with good enough game. A woman can simply exist and accept applicants, then go home with the best one. You have to outshine other applicants.

And when you have been the guy a woman goes home with for one night and seen how women behave when they’re not trying to impress anybody and don’t care if they see you again – what sex really means to women - it makes it hard to consider the sex you have with your girlfriend six months later as something special.

When it comes to Understanding Society, most Red Pill Men simply say to “enjoy the decline”. We live in a liberal, feminist world where we have freed women from expectations and consequences, and now that they have this freedom, they use it to drink too much and have lots of casual sex. Yet none of them are happy and over a third of them are on anti-depressants. Meanwhile, the world has declared that conventional masculinity is outdated and disgusting, while secretly rewarding masculine men with sex and other opportunities behind the scenes.

If you’re hot, fun, and interesting enough, you don’t have to commit to women to have sex with them, and the women don’t care. They’re having fun. They’ve been taught their entire lives that doing anything for the express purpose of pleasing a man is evil and oppressive and that they don’t need men, so they convince themselves that they’re using men for sex then end up feeling used.

Wives are celebrated as heroes and practically paid off to divorce their husbands and take the kids, while unmarried hags screech about how the disgusting act of loving your husband is unpaid emotional labor.

The one thing that turns women off more than anything is having power over a man, yet the modern system gives wives complete power over their husbands then wonders why the wives don’t want to have sex any more and why half of them are filing for divorce. Not to escape cheating or abusive men, but to escape the oppression of having to fuck the average hard-working husband who loves and supports her. Having power over a man makes him seem like a child in her eyes.

We started out at a young age fantasizing about a future with a happy wife and children, a happy marriage filled with love, sex, and respect, and a successful family, only to learn that marrying, having kids, or even just cohabiting, is a risky venture, with a high cost and bad odds. And letting that fantasy go and actually accepting that there are no “good women” out there we can search and vet for to marry, and there is no special way we can behave that will make our wives behave and our families be happy, and the best route really is to avoid marriage, kids, and cohabitation? That’s hard.

In conclusion, The Red Pill is a hard pill to swallow.

Becoming a man who can employ the best sexual strategy – casual sex? That’s hard.

Keeping our emotional distance from women when, deep down inside, we want nothing more than to love and be loved? Recognizing that a current woman is not special or any more trustworthy than any other woman? That’s hard.

Giving up on our old fantasy of a marriage and a happy family? That’s really hard.

In fact, The Red Pill is so hard to swallow that many men try to half-ass The Red Pill. They decide they’re going to read bullshit on the internet all day but not actually work out, eat right, or game women because it’s “not worth it” to employ the best sexual strategy possible – casual sex.

Many men cling to the idea that if they search long enough and vet for the right characteristics, they can find a good woman who is not like other women, doesn’t behave the same way, and can give them that future they want. That not all women are like that, only a select few bad ones.

Many men can’t let go of the idea that their purpose in life is marriage and children and without that, their life is empty.

So they half-ass The Red Pill by conveniently ignoring certain truths because those truths don’t support their preferred fantasies.

Thing is, nobody is going to give up on something they’ve invested so much emotion into just because they read something like this on the internet. They need to get burned first. They need to fail at the fantasy. And when that happens, The Red Pill is here for them.