I saw my crush without make up and ..... she is not my crush anymore lol.

Make up is the reason why the 80/20 rule exists.

For example:

https://i.imgur.com/29SjETI.jpg

Top 20% males would never look at this woman without make up. Some incels would probably reject her, let alone the Chads. Only after make up she could have a chance with the top 20% males.

Without make-up, the rule would have been 60/40, because ugly women would have been forced to lower their standards. Make up is making dating unfair for men. Make up is massive cheating. Women increase their appearance with it by 2 to 4 points when they put 10 lbs make up. Thats why women shame men who wear make up because they know how much it can change the true appearance of the face. They say that they put make up for themselves which is a funny lie, yet they will shame men who wear make up.

MGTOWers are not missing much really. Women who look really beautiful without make up are rare and hard to spot. Most women are not attractive without make up. Don't forget that after marriage she will most likely gain weight. Combine that with aging and shitty personality and you will find yourself stuck in hell.