An installment in a series: Red Pill Reality Dispelling Blue Pill Delusions

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Living in Hawaii, I frequently engage in activities and attend social events and functions that involve being outdoors in the bright sunshine for an extended period of time. Surfing, skin diving, hiking, fishing and hunting are all recreational activities I do on a regular basis that have me exposed to the sun for hours.

I guess I should be worried, eh?

Afterall, "everyone knows" that sun exposure leads to skin cancer!

Our local TV Newscasts frequently urge the viewers when doing weather reports, "Don't forget the sunscreen today! It's gonna be a hot one!"

We frequently are bombarded by media admonitions and reminders to always "cover up" with wide-brimmed hats and scarves, and to slather on the sunscreen whenever we go to the beach or any kind of daytime outdoor event or festival. If we do want to do any kind of outdoor activity, we should also consider only doing it in the early morning and late afternoon, to avoid the suns damaging rays when they are at their strongest.

It's almost like our mass media considers we the sheeple to be a variant form of vampire...

TAKE THE BLUE PILL: Avoid the sun as much as possible, or you'll die of skin cancer!

For the fear of skin cancer -- the least fatal and easiest to treat of all cancers -- many people are endangering their health by developing vitamin D deficiencies because they follow the narrative of our mass media and public health "experts" over-hyping and exaggerating the dangers of sun exposure.

Note the recommendations of the American Cancer Society on how to avoid skin cancer:

The best ways to lower the risk of non-melanoma skin cancer are to avoid intense sunlight for long periods of time and to practice sun safety. You can continue to exercise and enjoy the outdoors while practicing sun safety at the same time. Here are some ways you can do this:
  • Avoid the sun between 10 a.m. and 4 p.m.
  • Seek shade: Look for shade, especially in the middle of the day when the sun's rays are strongest. Practice the shadow rule and teach it to children. If your shadow is shorter than you, the sun’s rays are at their strongest.
  • Slip on a shirt: Cover up with protective clothing to guard as much skin as possible when you are out in the sun. Choose comfortable clothes made of tightly woven fabrics that you cannot see through when held up to a light.
  • Slop on sunscreen: Use sunscreen and lip balm with a sun protection factor (SPF) of 15 or higher. Apply a generous amount of sunscreen (about a palmful) and reapply after swimming, toweling dry, or perspiring. Use sunscreen even on hazy or overcast days.
  • Slap on a hat: Cover your head with a wide-brimmed hat, shading your face, ears, and neck. If you choose a baseball cap, remember to protect your ears and neck with sunscreen.
  • Wrap on sunglasses: Wear sunglasses with 99% to 100% UV absorption to provide optimal protection for the eyes and the surrounding skin.
  • Follow these practices to protect your skin even on cloudy or overcast days. UV rays travel through clouds.
  • Avoid other sources of UV light. Tanning beds and sun lamps are dangerous because they can damage your skin.
Note the catchphrase here:  practice sun safety.

Sounds awfully familiar, eh? 


The actual science is revealing a completely different paradigm when it comes to sunscreen and sun exposure.


From the Washington Post article, for which I got the illustration at the top:



Sunlight is crucial to the body's natural production of Vitamin D, but exposure to ultraviolet-B light has been greatly reduced through use of sunscreens and spending more time indoors for work and play, especially in northern latitudes. Some scientists say a deficiency in the nutrient may contribute to many diseases.

Even *MSNBC reported on sunscreens role in preventing your body from producing Vitamin D from sun exposure:

We looked at individuals that always wore a sunscreen before they went outside. ... And we found that, indeed at the end of the summer, they were deficient in vitamin D," says Holick. "And so we have shown over and over again that adults, even if they're on a multivitamin, and drinking milk, if they always wear sun protection, or avoid any direct sun exposure, they're at high risk of developing vitamin D deficiency.

*Just a quick note: many times corporate media like MSNBC will publish articles contrary to the conventional wisdom.  By mixing in the truth with all of the propaganda and lies, it simply sows confusion and cognitive dissonance in the casual media consumer. However, the overriding narrative of deception still saturates their coverage.

So what does this all mean? First of all, a simple observation. If you have pets that have access to the sunshine...or you live in an area with abundant wildlife, or if you go to your nearest Zoo in the middle of the daytime (don't forget to cover up and use sunscreen with a minimum SPF 15!), you will notice something about nearly all animal species: they all take time to bask in the sun.

Humans (We the Sheeple) are the only one that puts a chemical substance on our skins to "protect" us from the suns rays. Just think about that for a moment.

The Sun is the source of all life on this planet. Our bodies were either designed, or evolved (whatever you believe), to get the majority of the vitamin D that we need from our sun exposure.

The problem is not sun exposure...it's sun over-exposure. Repeated sunburns can definitely lead to skin cancer when you get older (my grandparents have both had melanoma's removed when they were in their 70's).

But you shouldn't rhetorically cut your nose to spite your face...which is what following the conventional wisdom inevitably leads to! If you ALWAYS slap on the sunscreen before going out in the sun, and you never get any natural, uninhibited UV exposure, you are in danger of developing chronic vitamin D deficiency - which could give much worse cancers down the road.

In short, like animals that bask in the sun, pay attention to your body's signals. Bask in the sun with minimal covering and no sunscreen until you start to feel a little too hot...THAN head for the shade or cover up and/or use the sunscreen. (Personally, I quit using sunscreen altogether after reading articles like these...I simply cover up with clothes/hats or head for the shade after getting enough sun.)

Depending on the complexion of your skin, you have a variable amount of time to sun bathe for which your body produces all the Vitamin D that you need before you start to get over-exposed and at risk for sunburn. Figure out what amount of time is optimal for you and your complexion. You'll quickly figure it out if you pay attention to how your feeling.

It may even be worth it to get a mild sunburn just to find out where your threshold is.

If you review the reporting from most media and sources like the American Cancer Society, their recommendations are all uniform: avoid the sun during the hottest part of the day, and always use sunscreen whenever you do go out into the sun.

Paradoxically, it's when the sun is at it's zenith in the sky in which it is easiest to get the proper angle of exposure to maximize your vitamin D production in your skin!  Talk about blue pill delusions...

TAKE THE RED PILL: Regularly sun bathing at high noon for 10 - 20 minutes without sunscreen may be one of the best ways to prevent all forms of cancer!

Ruminating on this topic starts to make me wonder: how much money has the manufacturers of sunscreen given to the American Cancer Society to promote incessant use of it's products like this? See, this statement may make you think of popular sunscreen brands...but I highly doubt they'd be so transparent and open about their interest. Nah, while I haven't looked into it, I'll take a wild guess that the parent chemical companies that manufacturer the basic chemicals that go into all the brands of sunscreen probably have something to do with the financing of non-profit PSA's and journalist articles promoting the "always use sunscreen and avoid the sun during the hottest part of the day" mentality. Of course, I could be even more cynical with my speculations...

...since understanding how much Vitamin D deficiency plays in causing so many other types of cancer...and noting that the cancer treatment industry based on chemotherapy is highly profitable...

...I'm sure you get the picture.