My Second Book Is Done And I’m Ready For Your Money

My second book is done! Available in print ($13.99) and Kindle ($5.99).

EDIT:  The Paperback page on Amazon is getting synced to the Kindle one and is semi-AWOL. Find the paperback on Amazon here.

In retrospect writing the 2011 Primer was a little bit nutty. I had a bunch of great ideas, I could write, but I had this idea that I could just round up a bunch of the blog posts into some semblance of order, and push print and the book would be done. Turns out I was wrong. Writing a book is hard.

To be sure some of the original posts made it into the Primer partially intact, but there was a huge amount of rewriting to do. Plus it turns out that formatting a book is harder than it looks, and formatting a Kindle version of a book requires a ”Merlin” level of skill while I was still struggling as “Sorcerers Apprentice.” And 344 pages of book was idiotic for a first attempt as any mistake required far too much repairing.

But in the end it was done, and pushed out the door. Despite my technical shortcomings the 2011 Primer has sold very well, primarily based on it’s strength of content and the loyalty of my fanbase spreading the word. If you’d asked me two years ago what having a fanbase would feel like, I would have told you it would feel awesome and egoistical. The reality is having a fanbase is a precious and rare thing. Most books don’t sell at all, mine does and I’m grateful for that. Truly.

So to the second book…

This one really is a bunch of posts rounded up and put into book form. It’s 101 of my best posts from Jan 2010 through October 2011. It’s a mix of stuff that was too personal, too funny, too off topic or too whatever and didn’t fit right for the Primer. Plus it’s some of my most important posts that to me really matter in a historical sense. You see I have to write to think, and sometimes when I write I have mental breakthroughs where I discover my best thoughts.

Also this time around I got the formatting down much better, and finally got the Kindle stuff sorted out much better. Actually reading the book you probably aren’t going to notice much of a difference, but I can assure you I got  5-10 times faster with setting things up between the Primer and the Pants book.

Plus it has a much nicer cover…

So now to the sales hype…

The two types of men that women ping pong between. Page 9.

How to answer “Do these pants make my ass look fat?” and get laid like tile. Page 11.

Why the wedding vows aren’t the actual marriage agreement. Page 16.

Seventeen ways women reveal they are attracted to you. Page 25.

How to tell if a SAHM is going to be great, or spend half the day on Facebook. Page 27.

How to beat approach anxiety. Page 31.

What to do when your wife won’t have sex with you. Page 35.

How to lead your wife so that she wants to follow you. Page 40.

Why monogamy works best for most men. Page 50.

How the wrong college degree can ruin your sex life. Page 59.

How to spot when your wife is testing you. Page 69.

What it means when your wife says she’s bored. Page 71.

What she’s really saying when she says, “I love you, but I’m not in love with you.” Page 76.

Why you should never ask for marriage advice from your close friends. Page 79.

How submission really works for women. Page 85.

When you should rescue her and when you should let natural consequences just play out. Page 91.

Why everyone gets the male mid-life crisis wrong and what is really happening. Page 92.

What makes up the female mid-life crisis. Page 94.

How to hit her sexual “Big Red Easy Button.” Page 106.

What happens when you have sex at 87.3% of maximum roughness and why it drives her wild. Page 108.

What you should never do if she asks you to move out. Page 110.

The “Second Date Rule”. Page 116.

Why her gaining fifteen pounds means she’s into you. Page 117.

Why it’s not your job to cure their sexual dysfunction. Page 123.

What the female arm slap means. Page 125.

Learn what acts like Kryptonite to women. Page 131.

Why being an asshole secretly pleases women. Page 137.

Why being a White Knight is a bad idea, and being a Horny Knight is a great one. Page 150.

Why catering to women makes them like you less. Page 152.

How to get her to try something kinky. Page 154.

Why SAHM’s need to be SAHM’s “Plus Something.” Page 160.

How helping a friend out can accidentally make your wife attracted to him. Page 169.

What to say after she cooks dinner that will make her melt. Page 172.

How to tell the difference between your marriage sucking, and your life sucking. Page 176.

How a hot bedroom fantasy can turn into your wife cheating on you and refusing to stop. Page 178.

How polyamory  and swinging really works. Page 180.

Why being playfully mean to girls turns them on. Page 182.

How female logic works when it comes to men. Page 196.

What to do if she offers you sex, but says she doesn’t want an orgasm. Page 197.

The best revenge possible to take against a cheating girlfriend. Page 201.

How to handle a drama queen. Page 204.

Why women should have long hair and ignore their friends telling them to go short. Page 208.

The #1 thing men crave women to do in the bedroom (It’s not a blowjob!) Page 213.

What to do when your friend starts trying to steal your girl. Page 217.

Learn just how many women fantasize about being used for sex. Page 224.

Assuming she’s into it, why you should only spank your wife when she’s being good. Page 228.

How to fall out of love as quickly as possible. Page 234.

Why a wife going on a Girl’s Night Out drives her husband batshit crazy. Page 240.

The only way to build self-esteem that works. Page 244.

Why the main complaint about monogamy is that it works. Page 254.

How to know if she is worth marrying. Page 264.

What people really mean when they tell you to “Just be yourself.” Page 267.

And…

“A collection of brilliant and hilariously true essays that everyone interested in love, sex and marriage needs to read. A fearless intellect coupled with a compassionate spirit, Athol ruthlessly tosses out the politically correct bath water but keeps the babies safe. At times controversial, at times wickedly funny, but always a powerful voice for love, marriage and hope.”

Which I hope means you can give it as a gift and read it in public lol. It’s only available as Kindle as an ebook because I’m seeing how the Kindle lending library works out and you can’t offer it on competing ebook formats. The free Kindle download for the PC is pretty easy though and overall better than reading a PDF on a PC.

Anyway… go buy it on Amazon.

And for those waiting for the 2012 Primer. It’s going to be late March when it’s available.

If other bloggers/reviewers want copies for review, you’re more than welcome to email me and I’ll send you an Amazon gift card for a Kindle version which allows you to post a review on Amazon itself. Though if I have a choice between getting a Primer 2012 review or a Pants Book review on your blog, the Primer one is more important. I have a 40 copy budget, so be in to win.