Bettina Arndt - Why the CEO of Egard Watches produced his pro-male, anti-Gillette video. Discuss below.

zoolandermagnum · 2019-10-31T10:16:45+00:00

For those of you who don't know, Ilan Srulovicz is the man behind Egard Watches.

He created a video to respond to the Gillette ad. It was a very respectful video. Funny how the first men you see in the video are firefighters as Gillette tried to go into damage control by creating another ad that used a firefighter. Nice try!

From Ilan's Twitter:

"my name is Ilan, CEO of Egard. The only reason I attached my company to this (i made this video alone) was because I wanted it to respond in the strongest way possible and the thing that matters to me is the company I built for my father."

"I was told it would ruin my brand... I spent my own money on it not my brands. I had a four hour fight with family and friends about how bad an idea this was but I put my brand behind it because I refuse to feel censored and believe in the message. That's it."

Here is Ilan's video: https://www.youtube.com/watch?v=x_HL0wiK4Zc

Title	Bettina Arndt - Why the CEO of Egard Watches produced his pro-male, anti-Gillette video. Discuss below.
Author	zoolandermagnum
Upvotes	35
Comments	1
Date	October 31, 2019 10:15 AM UTC (6 years ago)
Subreddit	Posted in /r/MensRights
Original Link	https://old.reddit.com/r/MensRights/comments/dplh0o/bettina_arndt_why_the_ceo_of_egard_watches/
Archive Link	https://theredarchive.com/r/MensRights/bettina-arndt-why-the-ceo-of-egard-watches.865876 https://theredarchive.com/post/865876

Comments