Why Does P&G’s Olympic Ad Thank Only Moms?

JSJMRA · 2014-01-28T00:58:39+00:00

As a man and as a dad, yeah I don't like it. But look at it from a marketing and advertising perspective. Don't think for a moment that P&G is actually doing any actual "thanking" here. They don't give two shits about moms OR dads. Or athletes for that matter. They just know that, statistically, it's moms who do the shopping and who will be making the decision as whether or not to buy their products.

mrwhibbley · 2014-01-28T10:16:26+00:00

The majority of P&G's products are household items. The majority of those items are purchased by women. They are essentially pandoring to women, hoping that the women are too stupid to realize this. This is a common technique used on most day time television commercials, and television shows such as the bachelor that target women as the audience. The other technique is to portray men as stupid or inept, especially at household chores and child rearing.

iwsfsr · 2014-01-27T18:16:49+00:00

This is quite bizarre to me. Isn't it almost exclusively the fathers who really pushed and supported their athletes?

Title	Why Does P&G’s Olympic Ad Thank Only Moms?
Author	EvilPundit
Upvotes	9
Comments	4
Date	January 27, 2014 5:57 PM UTC (12 years ago)
Subreddit	Posted in /r/MensRights
Original Link	https://old.reddit.com/r/MensRights/comments/1wamv0/why_does_pgs_olympic_ad_thank_only_moms/
Archive Link	https://theredarchive.com/r/MensRights/why-does-pgs-olympic-ad-thank-only-moms.1004424 https://theredarchive.com/post/1004424

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