I recently watched this and the red pill / blue pill messages all over that film.

spoilers

At the start you have Hans the secret bad guy acting like a full on beta goof ball while being super kind and friendly to the princess who falls in love with him - he ends up falling into the ocean with his horse so she doesn't get we.

He is tall , well dressed , nice looking and royalty in another kingdom .

While the other love interest Kristoff is an average looking , overweight and poor .

Kristoff spends the entire film being a beta and saving the princess and her sister mostly from their stupidity - one girl runs off so the other follows , risking his life and his only friend his pet reindeer for her many times.

At the end its revealed Hans is the bad guy who has now showed his true self - while he is trying to steal the kingdom and that is wrong he now is athletic , strong , better looking then kristof , more manly than the start of the film and low and behold his alpha traits are attacked by disney , he is good when he is a goof ball but when he is bad he is athletic , tall , strong .

The princess is frozen and true loves kiss will save her - would it go to the beta that spent the entire time risking his life for the girl - nah it goes to the sister.

They stop the bad Hans and send him to be punished for trying to steal the kingdom .

Then afterwards kristoff gets a kiss and its so incredibly awkward , even for a disney move , minutes before he was going to save the princess with a kiss but now there is a huge build up for a kiss for like a minute and nothing , so he gets her permission which again is awkward and he kisses her on the cheek and then after another long pause she then kisses him back on the lips .

The message this is sending to little boys and girls is going to fuck them up for years to come - dont be strong athletic guys , be fat loners that do everything and risk your life for a woman -But ture love belongs to the sisterhood all you can do is with permission kiss a girl on the cheek.