I don't remember this aspect of Chad being discussed.

Chad is a woman's 1st choice, over Billy Beta, for her Dual Mating Strategy (DMS).

This is because of what Chad represents to a woman in the modern culture. Chad is the conqueror, the invader, the killer of provider husbands (aka Billy). He is the rapist, the slave master, and The Impregnator.

With all the might of her inner reptilian brain, woman is DNA programmed to accept being conquered, captured and impregnated by the stronger, more DNA fit male.

Reptile Brain knows that diverse and/or foreign DNA is what is best for the species. Outlander crosses produce the strongest, most healthy, disease-resistant offspring. Modern woman does not know that she knows this.

In today's mostly peaceful society, where is The Impregnator? The Invader? Since he mostly doesn't exist for the vast majority of today's women, his representation, his likeness, his archetype, must be desired instead.

Thus we have the ideated Chad. Square jaw, hulking upper body strength, with the stamina, willpower, and attractiveness to fuck four women in a single smash session.

This is the root of the Alpha side of her Dual Mating Strategy and her lust for Chad.