Disclaimer: this can be read as a moral screed or not. Take from it what you will.

This article covers a completely irrelevant topic but it ends with a good quote that I wish to borrow for my own cause:

The most “individualistic” people are the most easily controlled, pieces on a board to be moved around by an interlocking system of finance, mass media, and political control. “Identity” becomes less a characteristic or a possession than a marketing strategy. And needless to say, societies characterized by such “individualism” are easily dominated by cultures who practice a more cohesive group strategy

Lets take a quick tour of the intellectual genesis of our individualist society.

We are all aware of the Frankfurt School and Cultural Marxism. The quote above is exactly the end game of what Kevin MacDonald described in his Culture of Critique regarding Adorno's Authoritarian Personality: and what happened was a complete pathologizing of an essential part of normal male nature: authority. Do not be fooled by the Authoritarian Personality's nonsense about anti-semitism and anti-democratic attitudes- if you read KM's analysis or the study itself, their theory is a completely fallacious equation of healthy group cohesiveness with the tendency toward violent, authoritarian government. Traditional ideas of masculinity/femininity regarding chastity were turned into an illness by Adorno, Marcuse and others. Their idea of a balanced human is a frequent participant in the orgy-porgy.

In short, a good man, an alpha, is above all an unrestrained sex-centered beast- this is a bit of a caricature but as plausible definition of good as you can find on any assortment of TRP/game blogs. Indeed, as the side board says, a positive identity is sexual strategy. Does this not reinforce the idea of an identity being equated with an action, the obtainment of sex? The point is, this so-named alpha is entirely contrived and deliberate. It has so saturated our culture I wonder if anyone even notices anymore. Simply, a culture which slides into decline begins to worship the most based qualities, one need watch 10 minutes of television to see that this is true or heading toward it every day.

You might ask how such a completely fallacious idea came into prominence but realize it is wrapped up in an environment of obfuscated academic Fruedian mumbo-jumbo which was the 60s. The young were drunk on utopianism and too much of that Mexican loco to notice their birthright and humanity being ripped from them. That study and its influential fallout on the social sciences laid the ground work for a complete revaluation of the very best of male qualities: loyalty, responsibility and family ties. The dead giveaway here: is there any better term to exemplify the essence of a great man than authority?

You may be thinking, "but wait, 'authority' is alpha." No, the image of authority is alpha. Actual authority, or anything it requires is not attractive- it is above all laboring, trying and self-sacrificing. 50 Shades of Grey isn't hot because he has authority, but because above all the man is never laborious but is leisurely, effortless and self-absorbed. Some women, conditioned by years of reading such dreck, might break into a sweat reading this but men see zero appeal in such a character, not because the he is unlikeable but because he is completely unrelatable, non-human and a monstrosity. Indeed, any man who seriously entertains this ideal has much more in common with Elliot Rodger than they'd want to admit.

To truly be alpha today is to be truly atomized. It is to have 0 loyalty, to be completely self-centered and completely unconcerned with the plight of others, insofar as you receive no clear return benefit. Is this not the essence of the dark triad, believed to be the cornerstone of attraction?

So is the alpha "completely powerless"? Is there any power in having the love and adoration of sluts when men have no love for you, in the Hindu idea of the Kali Yuga, where ["No one will be able to trust anyone else.]((http://www.inannareturns.com/articles/early_articles/symptoms.htm)" There is no true power in being an alpha when no other man trusts you. Giving women with a grab bag of mental health issues tingles is no sign of health but of deranged sexual tastes much like being thin due to an eating disorder is not a signal of health. The alpha is powerful only in the sense that he has embraced his powerlessness to the extent that he has walled up his so-called 'beta' qualities. But a single stick can be snapped by the weakest of men, but a stick bound together will not bend by the strongest of men, it can move the world.

The complete pathologizing of these male qualities, which basically amounts to a cohesive, kinship based social group, results in what in the conditions we see today. Do I need to point out the absurdity of "discussion of sexual strategy in a culture increasingly lacking a positive identity for men" when a strategy can not logically be considered an identity? Is it not the case that with only 30% of young men married, we are nearing a completely 80/20 split of sexless to sexed men (read: the ratio of women making themselves sexually available in the reproductive sense, not the mutual masturbation sense [hookups])? This is not revealing some deep understanding of humanity but is simply humanity stripped of its humanity.

This positive identity is actually a negative identity: it is to the extent that he eschews an identity and to the extent that he gives up his humanity, to be a cog in an atomized, cold, alien system, above all amoral in that he has no more use for morality because nobody exists but him. There is no such thing as sexual strategy, there is only a strategy for having a rendezvous for mutual-masturbation. Indeed, having a strategy means you are not a man but something more akin to a cog- dictated. The reason why "be yourself" is such bad advice is because being "yourself" is the height of political incorrectness. It won't work because you are not allowed to be yourself. You are to act at the behest of "finance, mass media, and political control," in other words, the true alpha who is precisely nothing, sanitized of any strongly held thoughts which challenge would challenge that power- those provincial, earthy manly qualities or the antithesis of the unattainable 50 Shades of Grey who may well be a photoshopped ab model from a billboard in written form. In other words, a complete fabrication, a Frankenstein.

TRP is not just a product of these circumstances, but the product, its most perfect form. So long as this particular venue wants to remain purely logical and absolute rather than searching for an image or picture of goodness it will remain that way. Naked logic turns men in circles, an image of goodness is the base or rock to guide logic.