So I am in bed and I just came to this realization and I really wanted to share it with you: Approach failure is when you approach someone but you get rejected. Non-approach failure is when you dont approach and miss amazing opportunities over and over again that could literally change your life. Once you understand that 'approach failure < non-approach failure' we can move on.. If you dont enjoy failing then approach, because you are failing MUCH HARDER when you dont approach than when you approach. But if you do enjoy failing.. approach.