His approach, in his own words:

My name's John Cooper and I am infiltrating the Pickup community and subverting it into a platform for spiritual & masculine development. I'm here to liberate men worldwide from the Pickup scam and its manipulative fear-based protocol. Migrating men from a place of separation & control of women, to heart-centred actions that deepens connections with them. I'm here to develop men from the core, so we become autonomous men that attract. No techniques, routines, or lines, just full expression using key seduction principles. I'm here to irrigate every man's inner light so that he lives his life's purpose in accordance with his authentic self.