On the Ben Shapiro show, there is a point where Ben talks about Harry Styles wearing a dress and complains about it. At one point, he talks about how a woman he knows admitted she would punch her husband for wearing something like that. He treats this as perfectly okay.

This woman is objectively an abusive wife, but Ben Shapiro is fine with that. He says nothing even implying he has a problem with it.

On his sister's channel "Classically Abby" she complains about the same thing, and literally objectifies him, claiming that he should stop wearing the dress because he doesn't find it fuckable. This is literally a gender-bent version of classic misogyny. It didn't even occur to her that this is a questionable thing to say. In fact, multiple Republicans have expressed similar opinions.

It is perfectly normal among these people to tell men to change themselves to cater to their personal tastes.

The insistence on manly men is the same as the insistence on feminine women.