As men, we are attracted to women based on how they look. We foolishly make the assumption that women are attracted to us based on how we look. This is only partially true. Women do judge us based on our looks, but that's not the most important criteria they use. More important to them is who you are.

The number one thing that women spend their time thinking about is social status. Deep down inside, that's all that matters to them. It's why they spend so much time talking to their girlfriends, shopping for clothes, shoes, and hangbags, and everything else they do. It's an instinct that's ingrained in them so deeply that they can't go against it. To a woman, climbing the social ladder comes just as naturally as eating and sleeping. It's so ubiquitous that most of the time they're not even consciously aware of it.

For most women, when they look for a sexual partner, they have a lot of options. They will choose the one with the highest social value, because that helps them climb the social ladder. You could be a good-looking guy, but that doesn't matter to a woman if you're not popular and well-liked. That's why the number one thing that you need to do to attract a woman is Demonstrate High Value. And the best way to do that is to provide social proof by impressing her friends.

This may seem like common sense. It's something that's been said repeatedly here and on other seduction resources. But it's this realization above all others that, in my opinion, will have the greatest impact on your ability to make the transition from Average Frustrated Chump to Pickup Artist. Focus on social status, and everything else will fall into place.