tl;dr Women are like companies so you have to be the CEO.

In the business world, everything is about money. So every decision is looked at with regards to making the company money. But how do you quickly calculate how much money is saved by an action such as moving company records to an electronic database? You can't do it quickly. It takes a while and there are a lot of factors to consider.

That is why there is a different term being bounced around the water coolers. It is called VALUE. Is this action VALUE ADDING or NON VALUE ADDING?

Women behave the exact same way.

In this regard women are drastically smarter than men, treating their bodies and lives as a business. They only make decisions that are value adding to them via 3 major ways:

  1. Perception
  2. Attention
  3. Their actual self

For example, let's take shoes. Women don't LOVE shoes, they actually find them VALUE ADDING. An expensive pair of shoes boosts the perception others have of them.

"Wow, she must be well off to be able to afford those shoes."

This is VALUE ADDING.

An expensive pair of shoes also brings her lots of attention from her friends/co-workers on Facebook, and also her followers on Instagram, Twitter, Snapchat, etc...

"Damn girl, I can't believe you actually bought them!"

This is also VALUE ADDING.

Same with men. A girl will be with a 6'4", young, shredded millionaire not because she happens to love him, but because she finds him value adding. Given the fact that she is able to attract such a high caliber man, it speaks volumes about her looks, seductiveness, personality, etc. This is VALUE ADDING.

Now let's talk about marriage and divorce.

A girl will marry a willing man because he is value adding. He will be able to provide for her and the lifestyle she "needs". In the marriage, it is always the woman who will push him to buy a house, car, expensive jewelry, etc. Having a house boosts the perception others have of her. They see her as a domestic goddess, or fiscally responsible, or successful in some other xyz way. Again value adding. She doesn't give a damn about the house, she only wants to post pics of the "SOLD" sign and invite her friends over for drinks to give her attention and boost her self worth. Value adding.

When the man loses his job, she doesn't happen to "fall out of love" with him. She has simply deemed him NON VALUE ADDING. Some of you talk about women having no honor and not considering what you've done for her in the past and only considering what you can do for her now. Well, this is the correct terminology. Regardless of the past, she now finds her man non value adding. And thus she needs to leave him.

But the show is not over folks...

Here's what's really going on in her head...

"I can't believe that loser lost his job! He's probably going to sell the house and the car just so we can get by."

"I DID NOT MARRY HIM ALL THESE YEARS JUST TO LOSE THE HOUSE AND THE CAR AND 'GET BY'."

Boom divorce. Boom he loses the house to her. Boom he loses the car to her. He is a sinking ship. A bad investment. She will not compromise all the value she has accumulated all these years by staying with him. She will exacto-knife him out of her life and still keep the car, the house, the kids, and anything else that is VALUE ADDING.

Whatever bullshit she comes up with about not loving him anymore, or that he's changed, or that this is just better for both of us, is not the truth. This is the real deal, folks.

Just like at work where you are constantly being evaluated by everyone, women will do the same to you as soon as you appear in front of them. Your JOB is to prove how you can add value to her life as if she were a cumpany.

Cumpanies will bend over and suck mad dick to get good CEO's so you have to be the equivalent of a CEO when you're in front of her. That way, she'll give you everything you want just to consider her. She won't give a fuck if you come off as some hourly worker or middle manager. This is the game, folks.

Have a nice lift and don't get married.