Most people will not go beyond the headlines of the article. Try reading the article and you will find that it has nothing to do with greed.

Then click on the linked publication.

The first line of the publication should ring alarm bells: "It has long been known to science that women find it easier than men to multitask and switch between tasks." This is not something any scientist would ever say.

Digging deeper I found, the original source and that to publish you need to pay. For those not familiar with academics - the more you publish the more your status rises. Very often your university expects you to publish regularly. Some so called journals take advantage of this system by publishing anything as long as you pay.