This is an old-ish concept that died out for some unknown and probably retarded reason. Guys, we are primarily visual and kinesthetic learners, so this mental image will help you fight off the very real but invisible evil that exists, whose purpose it is to beat you back into subservience to the feminine imperative, and whose primary residence is right atop your shoulder, whispering delicate morsels of comfort and mediocrity into your vulnerable ear.

The Beta Shit Goblin (BSG^tm), a.k.a. Shoulder Devil

He's always got a spot there. Just behind your ears, so close it sounds like he's inside, so automatic you could swear he was pulling physical strings.

It's ok if you skip leg day.

Don't be the jerk who refuses the birthday cake.

You should apologize. Look, you hurt her feelings.

Don't ask for a raise. You know how tight the budget is this year.

It's dangerous to start a business with no safety net.

Don't go against the flow. People might judge you.

You are loved just the way you are.

No one likes an asshole.

If you offended people, you probably shouldn't have said it.

How dare you approach a woman when you're married.

That EC doesn't know the fuck he's talking about.

Wife is stressed. Quick! Wash the dishes and stay out of the way!

You need other people to support your decisions.

She's different.

(Am I missing any big ones?)

You'll never completely get rid of him, because he is the yin to the yang of the Red Pill. I'm no psychologist, but I'll bet my classic car that your BSG was breathed into life by your mother when you were a wee lad. That voice ain't going anywhere for awhile because she formed our world. We believed her, assuming she had our best interest in mind. Rarely is the BSG shocking or offensive. Most of the time it appears concerned, wanting to keep us "safe" or "dignified" or "nice". Like a mother would.

(This is why I believe precious few women aren't at least somewhat narcissistic and vicariously living through their children, and its up to us fathers to mitigate that. That's another topic.)

To the dismay of the BSG, we learned here at MRP that we are alone, that the world doesn't care about us or want us to succeed. In fact, if we continue listening to the BSG we will be eaten alive by it. The BSG really wants us meek, timid, weak & sensitive, because it serves the feminine imperative.

How to fight it?

u/jacktenofhearts 's message is both descriptive and prescriptive:

Imagining our insecurities as an external force like this is good because it allows to deal with it as such. The Beta Shit-Goblin isn't us. It's not even part of us. It's this little fucker clinging on to us. There's nothing stopping us from just outright ignoring him, or at least putting earplugs in to mitigate. No one else is paying attention to him; why should we? And when we really get strong enough, we can shrug him off no matter how deep his little gross infected nails dig into our skin.

Because most mothers consciously only want the best for their kids, it is futile for us to rage against that. This is a lesson I am struggling with right now as I am trying to let go of my resentment for my childhood. She probably did the best she can, considering that she was my dad's "oldest teenager" trying to raise me. And sure, its unfortunate that I turned out the way I did and that I can't change anything about it now. Or is it? What am I going to do with that BSG my mom made for me? What potential can I reach if I learn how to destroy him daily?

Ignore it, use Red Pill reason against it, fight it tooth and nail, kill it with the fire of righteous indignation... All of the above if needed, whenever needed. We are in constant battle. After we have post a successful FR on MRP and get our collective man juices all over the thread, we think we've wiped him off our backs for awhile and can bask in the glory of our strength until the next "shit test".

Bullshit, he's not the shit tester, women are. He's coming back, sneakier this time, and weakening you, drop by drop. When that shit test hits, you'll be shocked to find that your strength has left you and your guard has dropped. Guess what? BSG been whispering in your ear for awhile, and you've let off the gas.

You've fucked the girl of your dreams, or gotten your wife to do anal. How to keep from getting starry eyed from that expert hypnotist whispering behind your back? Fuck ten more like her, and next time try ATM. Always advance, never stop improving, develop the irrational self-confidence so you can ignore those lies that little fucker tries to make you swallow.

TL,DR: Fuck the Beta Shit Goblin. Learn to identify him, then kill him at least once daily.

The Tale of Two Wolves