even 15 years ago you at least had popular subcultures like emo, skater, alternative that catered to the unconventional looking man, today everything is homogenized and what passes as desirable are just flavors of vikings and lumberjacks, even tiktok "pretty boys" and kpop stars, compared to scene guys of 2009, have robust masculine faces and muscular bodies.

the idea that men are getting "feminized" in appearance because women are on the pill is a far fetched claim, nowhere up to this point has there been such a prerequisite for height with muscules coming in close second. While the beauty standard for women seems to be expanding and now incorporating everything from short and petite, to big and thicc, for men the window off attractiveness is narrowing: tall, muscly, masculine with a trendy haircut seems to be the only standard.

This schizo mix of critiquing hegemonic masculinity and a desire for it can be perfectly summed up in this Tinder profile.