Anecdotal evidence: I work a customer facing job and have female coWorkers. I see confident, but physically unattractive men come in and act flirty with some of my female coworkers. Do you wanna guess what my female coworkers say about those men behind their backs? If you guessed bad things, you'd be right. This idea that confidence will make a physically unattractive man more attractive than a shy male model is absolutely asinine. If you have ever talked to a relatively young woman in real life (not on virtue signaling online echo chambers), you'd know that confidence in a man means nothing to women. I always hear women talking about how good looking a guy is, I've never heard women in real life talk about how confident a guy is.