TLDR: Power, genetics, resources and time spent together matter to women. These 4 things are relative, which means you are competing with other men and only the top men succeed. Modern society reduces these 4 things for men and as a result men aren't having as much sex. To fix, find an environment in real life where your competition with other men isn't too strong and then convey leadership, decent style/hygiene, at least average salary, and spend some time with women. Online dating is a joke cause you're massively increasing your competition and women only want the top men. The game sucks but at least you can better understand it by knowing that women want men in real life who convey these 4 things better than other men.

4 things make a man attractive.

  1. Power: a man in charge is more attractive than a man who follows. There are many forms of power (physical, charisma/influence, fame, etc) and people get very opinionated and biased in discussing power but the basic premise remains. Women want a powerful man.

  2. Genetics: opinions and biases run rampant here but when a man is gifted here, women notice. Women want a genetically gifted man.

  3. Resources: it goes without saying that a partner with resources is a better bet than one without. Women want a man with resources.

  4. Time: women don't generally fuck a man she met a minute ago. Spending time with a man to verify his power, genetics, and resources aren't an illusion and to see if he wants to spend time with her outside the bedroom and won't leave her after he orgasms is logical. Too much familiarity is boring but not enough is a problem too. A woman wants a man who has spent some time with her.

It's important to note that these 4 things are a competition. You are competing with other men in producing these 4 things. You may be powerful, attractive, rich, and spend time with a woman but if another man is doing those things better than you, you lost. It's like a race with 100 men. Only the top 3 win. This is why women rate 80% of men as below average. And it's actually logical if you view it as a competition like a race. But don't get confused. Your competition is the men physically present in a woman's life. You aren't competing with celebrities or online people (unless you're using an app - in which case you can now see why its a waste of time). Woman want a man in real life. So if a woman is surrounded by weak, ugly, poor men who don't socialize much and your an average guy, you may appear to her as a top choice. And if you're above average but surrounded by powerful, attractive, rich, social men, you may feel ugly and unwanted. It's all relative.

If a man is nailing these 4 things, he's going to have options. So what has happened recently that has caused men to stop producing these 4 things?

Feminism has rightly given women more power over their lives. The unforeseen consequence of balancing the power dynamic between women and men is that has lowered women's attraction to men.

Genetics hasn't changed. You're being compared to the hottest men in the world when you're online but in person, you're dealing with the same level of competition as any other time in recent history.

Resources have been redistributed. In the last 70 years, women joined the workforce and have made massive progress on matching men's earning potential. The unforeseen consequence is the average man is now less attractive because he isn't earning relatively more than the average woman. It's all relative and if you're relatively equal, that's great for human rights but it does give men one less way to appear attractive to women.

Time spent with others declines as entertainment tech increases. First it was just radio then television then computers then internet. The race to consume your time is speeding up and as a result people spend less of it socializing and more of it in solitude. This decreases social skills for men and women and just provides less time for women to gain comfort with men.

You can sit back and bitch about it. Or you can try to push yourself to the extreme in order to be more powerful, muscular, rich and social than other men. Or you can look for niche environments where there isn't much competition and know that you'll get women if you demonstrate leadership, get some basic fitness and fix whatever you can about your appearance, work your way into having at least an average wage, and spend time around women.

It sucks that society is eroding men's ability to attract women. Although thats not too say it sucks that women have more power and resources than in previous generations. At least knowing these 4 things matter to women gives you an idea of what the hell to focus on.