Let’s be real, although I expect some of the comments to be like “I actually prefer women without makeup”, most men without a doubt would prefer women to wear makeup. They simply look better and hotter.

A lot, if not most women, without makeup, simply don’t look good. This has skyrocketed the demand for women that otherwise may have been much lower even if the male sex drive is much larger.

This isn’t even a “women only look bad without makeup because we’re used to makeup” thing. There are certain objective facts about skin for example that disadvantage women over men. For example, men universally have thicker, denser, and better skin naturally: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC6116811/

They can make up (no pun intended) for this advantage by using makeup which allows them to have “better” faces than men naturally.