Victoria’s Secret and what it means to be “sexy” in the modern era.

Idk if anyone else is up to date on what’s happening with the super famous underwear brand, but they have recently done away with their “angels” in favor of what they call the “VS Collective”, which is made up of seven female activists.

Part of me thinks “whatever it’s just an underwear brand, who cares?”, but I also feel like this could be huge step in redefining what it means to be “sexy” in the modern era.

They recently released images of one of their rebranded stores, which was devoid of the brand’s signature hot pink colors in favor of an almost gray pink on the walls. The mannequins are now more inclusive towards plus sized women. The styles of clothing and underwear seems to be more geared towards comfort than style.

I’m not saying any of this is good or bad, but I do wonder what this says about how pop culture feels about women, and how it might effect how we see ourselves as sexual beings. It somehow feels like a giant middle finger to anyone who LIKES the hyper-feminine version of the brand. Just wanted to get other opinions on this.