When it comes to initial investment in dating, men can learn a lot from how mid/ugly women operate. Many men often complain about putting effort and resources into dates without seeing reciprocation or feeling that their efforts aren’t appreciated. However, one thing men need to understand is that investment doesn’t guarantee reciprocation—it’s about increasing the chances of success. Rather than feeling lost or resentful, men should observe mid/ugly women’s behavior and adopt a similar approach for better results. Just as mid/ugly women naturally invest more in the “Chads,” men should focus their energy on the top-tier women—the “hot Stacys.”

Chads don’t need to invest as much or be a good person to get attention and sex from mid/ugly women, while average men have to work harder, offer more, and put in extra effort to achieve similar (often worse) results. What’s often overlooked is that the emotional and sexual energy average women invest in Chads is more enthusiastic and fulfilling because it comes from genuine attraction. Mid/ugly women naturally put in more effort to please men they see as top-tier, which shows how they instinctively invest more in those they value most.

Men should adopt this same mindset—investing more emotionally and materially only in the women who truly stand out. Just as mid/ugly women focus on the top 10% of men—the ones they perceive as the most valuable—men should prioritize their efforts on the top 10% of women. Investment increases your odds of success, but it doesn’t guarantee it. The opportunity cost of focusing on average women (the "Bettys") is high. There are many more of them out there, and losing one isn't a significant loss because others will always be available. But rare, attractive women are harder to find and deserve a greater level of investment, as they bring more to the table—whether that’s physical attraction, intense connection, or fulfilling intimacy.

Mid/ugly women invest in the "Chads" without the Chads needing to do anything special. So, why shouldn't men do the same with the “hot Stacys”? Attractive women shouldn’t require as much upfront effort to prove their worth because they naturally bring something more valuable to the table, especially in terms of physical attractiveness.

While most mid/ugly women bring nothing more than a basic bland personality, attractive women offer their looks, which already provide significantly more value than what average women bring. Men shouldn’t waste their resources on women who don’t provide a meaningful return on investment. Just as average women gravitate toward top-tier men, men should mirror that self-serving strategy.

In the past, I used to invest equally in all women, regardless of their attractiveness. But after observing how mid/ugly women naturally prioritize their investments, it became clear that my resources are limited, and I should be more discerning with where I place them. It makes much more sense to prioritize women who truly deserve it—the hot Stacys not the mid Bettys. By adopting a similar approach, I’ve found it much more rewarding. So, thank you to mid/ugly women for showing me the light!