We're conditioned from a young age to want a romantic, hand-holding, everlasting love full of passion — you know, the ones you see in movies. But really, this isn't for everyone. Even in the movies, it's only for the main character. The side characters aren't part of this plot; those characters are the goofs, the friend, the random, the villain, and so on.

Of course, when you're conditioned by this, you think you're the main character and that you deserve that passionate love. Let's be real: women don't desire most men, they desire Prince Charming. If you don't fit that persona, I hope you find a woman who, for some reason, finds the quirks in you irrationally desirable and loves you unconditionally.

For the rest of the guys, you're playing a losing game. Society has done a number on men, convincing them that they can earn this desire through career, wealth, status, and whatnot, and this is what keeps the world going.

Yes, you can attract a woman this way. She will go on dates with you, she will sleep with you, she will be in a relationship with you, hell, she will even get married to you. But none of those things mean she genuinely, primally desires you. Underneath, it's a transactional relationship. If you aren't her Prince Charming, you're probably paying a premium.

Men should instead become f-boys. Always keep a score underneath to gauge her real desire for you. Unless you're naive, this is easy to figure out. If she doesn't have that for you, then you should consider the relationship transactional. I highly suggest that instead of looking for your princess, you build a roster of expendable assets, and if you actually do find your princess (maybe there is one for you), dump the roster and go all in.