Men are known to be visual creatures and its really obvious what they like. Men will overlook a shitty woman if she has a nice body/face. However everyone debates what women look for sexually. Whether that's money,status,items, or looks. Every woman is different but have one term that can unify all their preferences and that is power. Muscles, height, confidence that rivals narcissism, money enough to be flaunting and all the like attract women. The idea that people do things just to do things is incredibly naive. With the prior being said, why do men do the things they do? Do you think they do it for the fun of it? Or because it benefits them? I'd say it's because it benefits them. If it didn't they wouldn't do it. Women reward any form of power because it's what they're attracted to. So even guys who are loud, aggressive and insufferable to be around are rewarded. Simply because women overlook a bad man for perceived power. Even women's romance novels are centered around power. Fifty shades of Grey is one of the best selling books and was centered around predatory and vast power dynamics. Niceness is always secondary, but power is first which destroys the "women are wonderful" idea.