The Bluepill says that it is better to be nice and that looks are important but not the most important. If you observe carefully, this is how most couples live... they lose some looks, get fat, but still love each other. The Bluepill also talks a lot about personality and compatibility, which usually is more important during the everyday of a relationship.

The Redpill says that looks are paramount and you are being judged for them. If you observe carefully, this is how initial dating interactions go. Redpill often disregards the importance of personality and encourages masking some shy traits and similar. This works, but again, only initially, where both parts are expected to be more presentable and romantic.