When DMX gets it, you know it is not rocket science.

… Ay yo, I think about when a n didn't have And a n told a joke, and the bitches didn't laugh Well see now I do the math, I see if you got this And this and this to some cats, that n****'s the shit

The more conventionally attractive you get, the 'funnier' your jokes are to women. Your opinions become more 'intelligent' to women. Your actions become more 'kind and friendly' to women. etc etc etc.

Girls will say they like him because his intelligence and humor. It's just a coincidence he is tall, fit, successful etc. This omission may be conscious or subconscious... But, in my experience if you fit the very harsh, very specific criteria of what a girl likes they will be very open about it to you in private. Among a broader group they would never even consider being that honest because it is rude as hell.

If you want to be funny, friendly, intelligent, etc. Work on that stuff for yourself. But the perception of those things from women will improve much much more if you completely ignore them and focus on superficial self improvement.