In 2010, when 50 shades of gray came out, there was a push back from the feminist movement with the prevailing sentiment that this way of portrayal of men is not what women desire. As a result there were books and novels with covers of more ‘gentle-looking’ I suppose feminine men. But they didn’t sell. This is of course specifically in terms of what women find sexually attractive(one night stands) rather than who she would marry. There is a discrepancy between sexual fantasies and what’s ’husband material’